{"id":326,"date":"2026-10-04T00:33:40","date_gmt":"2026-10-03T22:33:40","guid":{"rendered":"https:\/\/thatdog.fr\/index.php\/droit-image-filmer-salaries-clients-evenement\/"},"modified":"2026-10-04T00:33:40","modified_gmt":"2026-10-03T22:33:40","slug":"droit-image-filmer-salaries-clients-evenement","status":"publish","type":"post","link":"https:\/\/thatdog.fr\/index.php\/droit-image-filmer-salaries-clients-evenement\/","title":{"rendered":"Droit \u00e0 l\u2019image : ce qu\u2019il faut savoir avant de filmer vos \u00e9quipes"},"content":{"rendered":"<p>Votre photographe a capt\u00e9 un superbe plan de la r\u00e9ception : votre meilleure commerciale, un verre \u00e0 la main, mi-rire mi-clin d\u2019\u0153il. Parfait pour la page \u00ab \u00c9quipe \u00bb du site. Sauf que la commerciale n\u2019a jamais dit oui. Voil\u00e0 comment un beau clich\u00e9 devient un courrier d\u2019avocat. Voici les r\u00e9ponses aux questions qui reviennent le plus souvent.<\/p>\n<h2 class=\"wp-block-heading\">Faut-il vraiment une autorisation pour filmer ou photographier quelqu\u2019un ?<\/h2>\n<p>Oui, d\u00e8s qu\u2019une personne est <strong>reconnaissable<\/strong> et que l\u2019image est diffus\u00e9e. Chacun a un droit sur son image, rattach\u00e9 au respect de la vie priv\u00e9e. Service-public.fr le dit sans d\u00e9tour : la diffusion de l\u2019image d\u2019une personne n\u00e9cessite son autorisation, et celle-ci doit \u00eatre \u00e9crite pour les usages que l\u2019on veut pouvoir prouver, c\u2019est-\u00e0-dire tous les usages professionnels.<\/p>\n<h2 class=\"wp-block-heading\">Et pour mes salari\u00e9s ? Ils travaillent chez moi, non ?<\/h2>\n<p>Le contrat de travail ne vaut pas autorisation d\u2019image. La CNIL le rappelle : un employeur qui veut utiliser la photo d\u2019un salari\u00e9, m\u00eame pour un simple annuaire, doit obtenir une autorisation explicite et non ambigu\u00eb, et un \u00e9crit est fortement recommand\u00e9. Un salari\u00e9 peut refuser, et ce refus ne doit pas lui co\u00fbter quoi que ce soit.<\/p>\n<p>Deux r\u00e9flexes \u00e0 adopter :<\/p>\n<ul class=\"wp-block-list\">\n<li>pr\u00e9ciser dans l\u2019autorisation <strong>o\u00f9<\/strong> l\u2019image sera utilis\u00e9e (site, r\u00e9seaux, plaquette, interne), <strong>pourquoi<\/strong> et <strong>combien de temps<\/strong> ;<\/li>\n<li>pr\u00e9voir ce qui se passe au d\u00e9part du salari\u00e9. Des juges ont d\u00e9j\u00e0 estim\u00e9 qu\u2019une autorisation sans dur\u00e9e pr\u00e9cise pouvait s\u2019\u00e9teindre avec le contrat de travail. Mieux vaut le pr\u00e9voir noir sur blanc.<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\">Et le public d\u2019un \u00e9v\u00e9nement, les clients dans un magasin ?<\/h2>\n<p>En lieu public, la r\u00e8gle est plus souple pour les plans de foule o\u00f9 personne n\u2019est isol\u00e9 ni mis en avant. D\u00e8s qu\u2019une personne devient le sujet de l\u2019image, son accord redevient n\u00e9cessaire. Dans un lieu priv\u00e9 (votre boutique, votre salle de s\u00e9minaire), l\u2019accord est requis pour toute personne reconnaissable.<\/p>\n<p>Sur un \u00e9v\u00e9nement, la bonne pratique est simple : un panneau d\u2019information \u00e0 l\u2019entr\u00e9e, un message dans l\u2019invitation, et une zone ou un signe distinctif (un badge, par exemple) pour ceux qui ne souhaitent pas appara\u00eetre. Pour les interventions de vos orateurs ou de vos invit\u00e9s vedettes, une autorisation sign\u00e9e reste pr\u00e9f\u00e9rable.<\/p>\n<h2 class=\"wp-block-heading\">Les mineurs, c\u2019est diff\u00e9rent ?<\/h2>\n<p>Oui, c\u2019est plus strict. Pour diffuser l\u2019image d\u2019un enfant, il faut l\u2019autorisation \u00e9crite de ses repr\u00e9sentants l\u00e9gaux, sans exception, m\u00eame pour une publication \u00e0 caract\u00e8re scolaire ou associatif selon service-public.fr. Une journ\u00e9e portes ouvertes ou un \u00e9v\u00e9nement famille ? Pr\u00e9voyez les formulaires avant.<\/p>\n<h2 class=\"wp-block-heading\">Quel rapport avec le RGPD ?<\/h2>\n<p>Une image d\u2019une personne identifiable est une donn\u00e9e personnelle. Le droit \u00e0 l\u2019image et le RGPD s\u2019additionnent : vous devez informer les personnes de l\u2019usage, de la dur\u00e9e de conservation, et leur permettre de retirer leur accord. Un salari\u00e9 doit pouvoir dire non sans craindre pour sa carri\u00e8re : c\u2019est l\u00e0 que le consentement devient d\u00e9licat dans une relation employeur-salari\u00e9, et que la clart\u00e9 des finalit\u00e9s compte double.<\/p>\n<h2 class=\"wp-block-heading\">Ce que dit l\u2019autorisation, en un coup d\u2019\u0153il<\/h2>\n<figure class=\"wp-block-table\">\n<table>\n<thead>\n<tr>\n<th>Situation<\/th>\n<th>Autorisation \u00e9crite ?<\/th>\n<th>\u00c0 pr\u00e9ciser<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Portrait d\u2019un salari\u00e9 pour le site<\/td>\n<td>Oui<\/td>\n<td>Supports, dur\u00e9e, sort au d\u00e9part<\/td>\n<\/tr>\n<tr>\n<td>Interview film\u00e9e d\u2019un client<\/td>\n<td>Oui<\/td>\n<td>Diffusion, dur\u00e9e, modifications<\/td>\n<\/tr>\n<tr>\n<td>Plan large d\u2019une foule \u00e0 un salon<\/td>\n<td>Pas pour un plan de foule sans mise en avant, mais informez<\/td>\n<td>Panneau d\u2019information, zone sans cam\u00e9ra<\/td>\n<\/tr>\n<tr>\n<td>Enfant lors d\u2019un \u00e9v\u00e9nement<\/td>\n<td>Oui, par les repr\u00e9sentants l\u00e9gaux<\/td>\n<td>Usage exact de l\u2019image<\/td>\n<\/tr>\n<tr>\n<td>Participant isol\u00e9 et reconnaissable<\/td>\n<td>Oui<\/td>\n<td>Contexte de la prise de vue<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<div class=\"tdp-tip\">\n<p><strong>Astuce<\/strong> Une bonne autorisation tient en une page : qui est film\u00e9, par qui, pour quels supports, pendant combien de temps, et comment retirer son accord. Les gens signent plus volontiers un document court et clair qu\u2019un pav\u00e9 juridique.<\/p>\n<\/div>\n<h2 class=\"wp-block-heading\">Que risque-t-on en cas d\u2019oubli ?<\/h2>\n<p>Au civil, la personne peut demander le retrait de l\u2019image et des dommages et int\u00e9r\u00eats, y compris en r\u00e9f\u00e9r\u00e9 (proc\u00e9dure d\u2019urgence). Au p\u00e9nal, service-public.fr mentionne jusqu\u2019\u00e0 un an d\u2019emprisonnement et 45 000 \u20ac d\u2019amende pour la captation de l\u2019image d\u2019une personne dans un lieu priv\u00e9 sans son consentement, et jusqu\u2019\u00e0 15 000 \u20ac pour la publication sans accord. Sans compter le co\u00fbt pour l\u2019ambiance dans l\u2019\u00e9quipe.<\/p>\n<h2 class=\"wp-block-heading\">Pour aller plus loin<\/h2>\n<p>Cet article donne des rep\u00e8res g\u00e9n\u00e9raux et ne remplace pas un conseil juridique.<\/p>\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.service-public.gouv.fr\/particuliers\/vosdroits\/F32103\" target=\"_blank\" rel=\"noopener\">Service-public.fr : droit \u00e0 l\u2019image et respect de la vie priv\u00e9e<\/a><\/li>\n<li><a href=\"https:\/\/www.cnil.fr\/fr\/cnil-direct\/question\/puis-je-refuser-que-ma-photographie-figure-dans-lannuaire-du-personnel\" target=\"_blank\" rel=\"noopener\">CNIL : photo des salari\u00e9s dans l\u2019annuaire du personnel<\/a><\/li>\n<li><a href=\"https:\/\/www.justice.fr\/fiche\/droit-image-respect-vie-privee\" target=\"_blank\" rel=\"noopener\">Justice.fr : droit \u00e0 l\u2019image et respect de la vie priv\u00e9e<\/a><\/li>\n<\/ul>\n<p>Tout cela se r\u00e8gle en amont, pas le jour du tournage. Avec <a href=\"https:\/\/thatdog.fr\/index.php\/preparer-tournage-video-entreprise-checklist\/\">une bonne pr\u00e9paration de tournage<\/a>, les autorisations sont pr\u00eates, les personnes inform\u00e9es et l\u2019\u00e9quipe peut se concentrer sur la lumi\u00e8re et les sourires. Et pour une captation sur le terrain, notre approche de <a href=\"https:\/\/thatdog.fr\/index.php\/captation-evenement-salon-conference-video\/\">l\u2019\u00e9v\u00e9nementiel<\/a> int\u00e8gre ces questions d\u00e8s le d\u00e9part.<\/p>\n<div class=\"tdp-cta\">\n<p><strong>Tournez l\u2019esprit tranquille<\/strong><br \/>Parlons de votre projet : nous pr\u00e9voyons les autorisations avant de poser la premi\u00e8re cam\u00e9ra.<\/p>\n<p><a href=\"https:\/\/thatdog.fr\/#contact\">Demander un devis \u2192<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Salari\u00e9s, clients, public d\u2019un \u00e9v\u00e9nement, mineurs : quand faut-il une autorisation, comment la r\u00e9diger et que dit la CNIL ? Les r\u00e9ponses, sans jargon.<\/p>\n","protected":false},"author":1,"featured_media":325,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[21],"tags":[15,23,14,18],"class_list":["post-326","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-regles-droits","tag-evenementiel","tag-juridique","tag-marque-employeur","tag-tournage"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Droit \u00e0 l\u2019image : ce qu\u2019il faut savoir avant de filmer vos \u00e9quipes - That Dog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thatdog.fr\/index.php\/droit-image-filmer-salaries-clients-evenement\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Droit \u00e0 l\u2019image : ce qu\u2019il faut savoir avant de filmer vos \u00e9quipes - That Dog\" \/>\n<meta property=\"og:description\" content=\"Salari\u00e9s, clients, public d\u2019un \u00e9v\u00e9nement, mineurs : quand faut-il une autorisation, comment la r\u00e9diger et que dit la CNIL ? 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