{"id":551,"date":"2026-10-04T00:43:52","date_gmt":"2026-10-03T22:43:52","guid":{"rendered":"https:\/\/thatdog.fr\/index.php\/international-communication-subtitles-voice-over-dubbing-video\/"},"modified":"2026-10-04T10:07:07","modified_gmt":"2026-10-04T08:07:07","slug":"international-communication-subtitles-voice-over-dubbing-video","status":"publish","type":"post","link":"https:\/\/thatdog.fr\/index.php\/en\/international-communication-subtitles-voice-over-dubbing-video\/","title":{"rendered":"Going international: subtitles, voice-over or dubbing?"},"content":{"rendered":"

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Your best brand film has just been watched by a prospect in Munich. He didn’t understand a word. He politely closed the tab, and you never knew.<\/p>\n

Communicating internationally doesn’t mean redoing all your communication. It means choosing the right adaptation method, and shooting from the start with other languages in mind.<\/p>\n

Four ways to adapt a video<\/h2>\n
\n\n\n\n\n\n\n\n\n
Method<\/th>\nPrinciple<\/th>\nRelative cost<\/th>\nBest for<\/th>\n<\/tr>\n<\/thead>\n
Subtitles<\/td>\nThe original voice stays, the text is translated<\/td>\nLightest<\/td>\nInterviews, testimonials, social media<\/td>\n<\/tr>\n
Voice-over<\/td>\nA translated voice is laid over the original, which stays in the background<\/td>\nMid-range<\/td>\nShort interviews, documentaries<\/td>\n<\/tr>\n
Dubbing<\/td>\nThe original voice is replaced by an actor or a synthetic voice<\/td>\nHighest<\/td>\nBrand films, advertising, training<\/td>\n<\/tr>\n
Version shot in the language<\/td>\nYou reshoot with local speakers<\/td>\nVariable, often the highest<\/td>\nStrategic markets<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n

No prices here: it all depends on the duration, the number of languages and the level of quality. The principle to remember: the further the adaptation goes, the more natural the result feels, and the higher the bill climbs.<\/p>\n

What AI can do in 2026, and its limits<\/h2>\n

Automatic translation and dubbing really do exist, and are progressing fast. A few verified benchmarks:<\/p>\n