{"id":579,"date":"2026-10-03T22:26:29","date_gmt":"2026-10-03T20:26:29","guid":{"rendered":"https:\/\/thatdog.fr\/index.php\/event-coverage-trade-show-conference-video\/"},"modified":"2026-10-04T12:29:53","modified_gmt":"2026-10-04T10:29:53","slug":"event-coverage-trade-show-conference-video","status":"publish","type":"post","link":"https:\/\/thatdog.fr\/index.php\/en\/event-coverage-trade-show-conference-video\/","title":{"rendered":"Trade Show, Conference, Party: Getting the Most from Your Event Coverage"},"content":{"rendered":"[et_pb_section admin_label=\u00a0\u00bbsection\u00a0\u00bb]\n\t\t\t[et_pb_row admin_label=\u00a0\u00bbrow\u00a0\u00bb]\n\t\t\t\t[et_pb_column type=\u00a0\u00bb4_4&Prime;][et_pb_text admin_label=\u00a0\u00bbText\u00a0\u00bb]<p class=\"wp-block-paragraph\">An event takes weeks of preparation and lasts only a few hours. Filming and photographing it extends its life well beyond the date: for those who were there, for those who couldn\u2019t come, and for your communication throughout the year. But it has to be done right.<\/p><h2 class=\"wp-block-heading\">Before the event: prepare<\/h2><ul class=\"wp-block-list\"><li><strong>Define the objectives<\/strong>: recap film, social media content, full recording of talks, photos for the press\u2026;<\/li><li><strong>Share the programme<\/strong> and identify the highlights: speeches, awards, entertainment;<\/li><li><strong>Scout the venues<\/strong>: light, circulation, camera positions;<\/li><li><strong>Plan the interviews<\/strong>: speakers, partners, attendees;<\/li><li><strong>Anticipate image-rights authorisations<\/strong>, particularly for the audience.<\/li><\/ul><h2 class=\"wp-block-heading\">During the event: capture<\/h2><h3 class=\"wp-block-heading\">Stay discreet<\/h3><p class=\"wp-block-paragraph\">A good filming crew knows how to be forgotten. It moves around without disturbing the audience or the speakers, and captures natural moments rather than staged scenes.<\/p><h3 class=\"wp-block-heading\">Film the atmosphere as much as the programme<\/h3><p class=\"wp-block-paragraph\">Speeches are important, but it\u2019s often the details that bring an event back to life: the smiles, the conversations, the decoration, the lighting, the set-up before the doors open.<\/p><h3 class=\"wp-block-heading\">Cover the highlights<\/h3><p class=\"wp-block-paragraph\">Walking on stage, an announcement, applause, a moment of conviviality: these instants can\u2019t be replayed. A schedule shared with the crew ensures none will be missed.<\/p><h2 class=\"wp-block-heading\">After the event: make the most of it<\/h2><ul class=\"wp-block-list\"><li><strong>A dynamic aftermovie<\/strong> of one to three minutes to relive the event;<\/li><li><strong>Short formats<\/strong> posted quickly on social media, while interest is still high;<\/li><li><strong>Full recordings<\/strong> of the talks for those who couldn\u2019t attend;<\/li><li><strong>A photo gallery<\/strong> for attendees, the press and your partners;<\/li><li><strong>An image library<\/strong> you can reuse for your materials throughout the year.<\/li><\/ul><blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p class=\"wp-block-paragraph\">A well-filmed event never really ends: it lives on in your content.<\/p><\/blockquote><h2 class=\"wp-block-heading\">Thinking about the next edition<\/h2><p class=\"wp-block-paragraph\">Images from an event are also the best tool for promoting the next edition: teaser, invitations, sponsorship. Keeping this in mind from the filming stage means shooting the shots you\u2019ll need later.<\/p><p class=\"wp-block-paragraph\">At that dog, we film and photograph many events (trade shows, conferences, evenings, launches), staying discreet while capturing what matters, and we deliver content designed for each channel.<\/p><div class=\"tdp-cta\"><p><strong>A content project for your company?<\/strong><br>Let\u2019s talk: we\u2019ll suggest a format suited to your objectives and your budget.<\/p><a href=\"https:\/\/thatdog.fr\/index.php\/en\/video-photo-business\/#contact\">Request a quote \u2192<\/a><\/div>[\/et_pb_text][\/et_pb_column]\n\t\t\t[\/et_pb_row]\n\t\t[\/et_pb_section]","protected":false},"excerpt":{"rendered":"<p>Before, during, after: how to prepare video and photo coverage of your event to get a striking film and content you can reuse all year.<\/p>\n","protected":false},"author":1,"featured_media":859,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[29],"tags":[67,73,81,59],"class_list":["post-579","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classe-en","tag-events","tag-filming","tag-photography","tag-video-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - 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