{"id":723,"date":"2026-10-04T00:43:43","date_gmt":"2026-10-03T22:43:43","guid":{"rendered":"https:\/\/thatdog.fr\/index.php\/videos-internos-onboarding-formacion-seguridad\/"},"modified":"2026-10-04T12:35:34","modified_gmt":"2026-10-04T10:35:34","slug":"videos-internos-onboarding-formacion-seguridad","status":"publish","type":"post","link":"https:\/\/thatdog.fr\/index.php\/es\/videos-internos-onboarding-formacion-seguridad\/","title":{"rendered":"V\u00eddeos internos: onboarding, formaci\u00f3n, seguridad, mensaje de la direcci\u00f3n"},"content":{"rendered":"<p>[et_pb_section admin_label=\u00a0\u00bbsection\u00a0\u00bb]<br \/>\n\t\t\t[et_pb_row admin_label=\u00a0\u00bbrow\u00a0\u00bb]<br \/>\n\t\t\t\t[et_pb_column type=\u00a0\u00bb4_4&Prime;][et_pb_text admin_label=\u00a0\u00bbText\u00a0\u00bb]<\/p>\n<p>\u00abHa recibido el manual de instrucciones por correo.\u00bb Todos los reci\u00e9n llegados han o\u00eddo esta frase. Y todos acabaron preguntando a un compa\u00f1ero, porque nadie abre el PDF de 40 p\u00e1ginas.<\/p>\n<p>El v\u00eddeo interno resuelve precisamente ese problema: explica una vez, bien, y sirve a todo el mundo despu\u00e9s. As\u00ed se consigue que resulte \u00fatil en lugar de pesado.<\/p>\n<h2 class=\"wp-block-heading\">Mitos y realidad<\/h2>\n<ul class=\"wp-block-list\">\n<li><strong>Mito: \u00abUn v\u00eddeo interno no necesita estar cuidado.\u00bb<\/strong> Realidad: lo ven sus equipos, sus futuros colaboradores y a veces sus clientes. Un sonido inaudible o una imagen descuidada dicen algo de su empresa.<\/li>\n<li><strong>Mito: \u00abCuanto m\u00e1s largo, m\u00e1s completo.\u00bb<\/strong> Realidad: un empleado ve hasta el final lo que responde a su pregunta. Un tutorial de uno a tres minutos sobre un \u00fanico tema se retiene mejor que una hora de formaci\u00f3n seguida.<\/li>\n<li><strong>Mito: \u00abEs caro para tan poco p\u00fablico.\u00bb<\/strong> Realidad: un v\u00eddeo de bienvenida o de seguridad sirve para cada reci\u00e9n llegado, durante meses, sin movilizar a nadie cada vez.<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\">Cuatro usos que realmente rentabilizan<\/h2>\n<h3 class=\"wp-block-heading\">La incorporaci\u00f3n (onboarding)<\/h3>\n<p>Unas palabras de la direcci\u00f3n, visita a las instalaciones, presentaci\u00f3n de los equipos, primeros pasos de la primera semana. El d\u00eda de su llegada, el reci\u00e9n incorporado ya sabe qui\u00e9n es qui\u00e9n. Es tambi\u00e9n un momento de marca empleadora: se muestra el ambiente real, no el del folleto. Para profundizar, vea nuestro art\u00edculo sobre la <a href=\"https:\/\/thatdog.fr\/index.php\/es\/marca-empleadora-video-reclutamiento\/\">marca empleadora en v\u00eddeo<\/a>.<\/p>\n<h3 class=\"wp-block-heading\">La formaci\u00f3n y los tutoriales<\/h3>\n<p>Usar la herramienta de facturaci\u00f3n, ajustar una m\u00e1quina, rellenar una solicitud de vacaciones: se filma la pantalla o los gestos, con una voz clara. Cada pregunta recurrente se convierte en un v\u00eddeo que se encuentra en dos clics.<\/p>\n<h3 class=\"wp-block-heading\">La seguridad<\/h3>\n<p>Las instrucciones de seguridad se recuerdan mejor cuando se ve el gesto correcto en el taller o el almac\u00e9n reales. Filme in situ, con sus equipos y sus compa\u00f1eros voluntarios: se nota enseguida y funciona mejor que las im\u00e1genes gen\u00e9ricas.<\/p>\n<h3 class=\"wp-block-heading\">La comunicaci\u00f3n de la direcci\u00f3n<\/h3>\n<p>Un breve v\u00eddeo tras un trimestre, el anuncio de una reorganizaci\u00f3n, un mensaje de felicitaci\u00f3n: la voz y el rostro transmiten un tono que un correo electr\u00f3nico no consigue. Tres minutos, un mensaje, sin lenguaje de madera.<\/p>\n<h2 class=\"wp-block-heading\">\u00bfQu\u00e9 formato para qu\u00e9 necesidad?<\/h2>\n<figure class=\"wp-block-table\">\n<table>\n<thead>\n<tr>\n<th>Necesidad<\/th>\n<th>Formato recomendado<\/th>\n<th>Error que evitar<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Acogida de los reci\u00e9n llegados<\/td>\n<td>Una serie de peque\u00f1os cap\u00edtulos<\/td>\n<td>Un \u00fanico v\u00eddeo interminable<\/td>\n<\/tr>\n<tr>\n<td>Tutorial de software<\/td>\n<td>Captura de pantalla comentada, una tarea por v\u00eddeo<\/td>\n<td>Hablar demasiado r\u00e1pido<\/td>\n<\/tr>\n<tr>\n<td>Instrucci\u00f3n de seguridad<\/td>\n<td>Demostraci\u00f3n filmada in situ<\/td>\n<td>Im\u00e1genes gen\u00e9ricas sin relaci\u00f3n con sus instalaciones<\/td>\n<\/tr>\n<tr>\n<td>Mensaje de la direcci\u00f3n<\/td>\n<td>Entrevista o cara a c\u00e1mara, de 2 a 3 minutos<\/td>\n<td>Leer un texto sin respirar<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<h2 class=\"wp-block-heading\">Subt\u00edtulos: no son un extra<\/h2>\n<p>En una oficina di\u00e1fana, un taller ruidoso o un tren, a menudo se mira sin sonido. Los subt\u00edtulos hacen que el v\u00eddeo sea utilizable en cualquier sitio, e indispensable para sus compa\u00f1eros sordos o con discapacidad auditiva. Tambi\u00e9n ayudan a quienes trabajan en un idioma distinto al del v\u00eddeo. Cabe se\u00f1alar que el referencial de accesibilidad franc\u00e9s RGAA, que se impone a ciertos sitios web, exige subt\u00edtulos sincronizados para los v\u00eddeos pregrabados. Es una buena referencia de calidad, aunque usted no est\u00e9 obligado a cumplirlo.<\/p>\n<h2 class=\"wp-block-heading\">\u00bfD\u00f3nde alojar v\u00eddeos que no son p\u00fablicos?<\/h2>\n<p>Evite publicar un v\u00eddeo interno en abierto. En YouTube, un v\u00eddeo \u00abno listado\u00bb sigue siendo visible para cualquiera que tenga el enlace: no es una caja fuerte. Un v\u00eddeo \u00abprivado\u00bb solo se comparte con personas elegidas. Vimeo ofrece varios niveles: privado para su equipo, protegido con contrase\u00f1a o limitado a los miembros autenticados de una organizaci\u00f3n en los planes para empresas. Seg\u00fan la sensibilidad del contenido (organigrama, procesos, informaci\u00f3n de clientes), su departamento inform\u00e1tico tambi\u00e9n puede preferir su intranet.<\/p>\n<div class=\"tdp-tip\">\n<p><strong>Consejo<\/strong> Ruede varios v\u00eddeos en una sola jornada, con el mismo decorado y la misma luz. Obtendr\u00e1 una biblioteca coherente por el precio de un solo rodaje, y no tendr\u00e1 que rehacerlo todo cuando cambie un detalle: un cap\u00edtulo que sustituir, no toda la serie.<\/p>\n<\/div>\n<p>En that dog nos gustan estos proyectos discretos que hacen ganar tiempo a toda una empresa. Podemos rodar el conjunto de sus v\u00eddeos internos en unos pocos d\u00edas, cuidar el sonido, los subt\u00edtulos y la coherencia visual, y planificarlos con su <a href=\"https:\/\/thatdog.fr\/index.php\/es\/video-foto-empresas\/#annee\">acompa\u00f1amiento anual<\/a> si los produce con regularidad.<\/p>\n<div class=\"tdp-cta\">\n<p><strong>V\u00eddeos que trabajan por dentro<\/strong><br \/>Cu\u00e9ntenos qu\u00e9 es lo que m\u00e1s le piden sus equipos: haremos con ello v\u00eddeos que todo el mundo vea.<\/p>\n<p><a href=\"https:\/\/thatdog.fr\/index.php\/es\/video-foto-empresas\/#contact\">Solicitar presupuesto \u2192<\/a><\/div>\n<p>[\/et_pb_text][\/et_pb_column]<br \/>\n\t\t\t[\/et_pb_row]<br \/>\n\t\t[\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Explicar una vez, bien, para todos: el v\u00eddeo interno ahorra tiempo y refuerza la marca empleadora. Formatos cortos, subt\u00edtulos y alojamiento privado, gu\u00eda de uso.<\/p>\n","protected":false},"author":1,"featured_media":972,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[180,168],"class_list":["post-723","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classe-es","tag-marca-empleadora","tag-video-es"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>V\u00eddeos internos: onboarding, formaci\u00f3n, seguridad, mensaje de la direcci\u00f3n - That Dog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thatdog.fr\/index.php\/es\/videos-internos-onboarding-formacion-seguridad\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"V\u00eddeos internos: onboarding, formaci\u00f3n, seguridad, mensaje de la direcci\u00f3n - That Dog\" \/>\n<meta property=\"og:description\" content=\"Explicar una vez, bien, para todos: el v\u00eddeo interno ahorra tiempo y refuerza la marca empleadora. 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