The 6 types of photos every business needs

The 6 types of photos every business needs

Look for a recent photo of your team. Found one? Is it good quality, do you like it, and is it less than two years old? If you hesitate, your image library needs a refresh. Here are the six types of photos every company needs. 1. Team portraits What they’re for:...
E-commerce: product photos that sell

E-commerce: product photos that sell

In an online store, the photo replaces the shop, the salesperson and the hands-on contact with the product. It is often the number one factor in the buying decision. Blurry, dark or incomplete visuals cost sales; polished visuals generate them.The visuals to plan for...
Product Packshots: Photo and Video to Sell Online

Product Packshots: Photo and Video to Sell Online

Online, your customer can neither touch nor try your product. Images therefore have to do all the work: show, reassure, create desire. That’s the role of the packshot, the product photo or video shot in a studio.The different types of packshotsThe white-background...