by admin | Oct 4, 2026 | Social media & formats
You approve a superb horizontal video. The next day, it shows up on a customer’s phone with two big black bars, and your logo cut in half. Nothing serious: that’s the fate of most videos shot without thinking about the destination format. The good news is...
by admin | Oct 4, 2026 | Social media & formats
Scroll through your LinkedIn feed on the subway, sound off: how many videos can you understand without reading a single line? The ones without subtitles, you scroll past. So do your customers. And since June 2025, a European text has put digital accessibility back on...
by admin | Oct 3, 2026 | Social media & formats
When we talk about SEO, we mostly think of text and keywords. Yet visual content plays a growing role in a company’s online visibility. Well-integrated videos and photos can help you get found… and chosen.Visitors stay longerAn engaging video encourages people...
by admin | Oct 3, 2026 | Social media & formats
LinkedIn is no longer just an online résumé. Today it is a network where companies build their reputation, find clients and recruit. And as elsewhere, video is playing an ever larger role. The key is choosing the right formats.What makes LinkedIn differenta...
by admin | Oct 3, 2026 | Social media & formats
Finding content ideas for social media is one of the most common challenges companies face. Yet a few simple, well-executed concepts are enough to feed your accounts all year. Here are ten video and photo formats that work particularly well in 2026, whatever the size...
by admin | Oct 3, 2026 | Social media & formats
Short, vertical formats have taken over most social networks. Instagram, TikTok, YouTube Shorts and even LinkedIn promote these smartphone-first videos. For a company, it’s a fantastic opportunity to reach new audiences, provided you follow a few rules.Think vertical...
