Case study 08

GROUPE BARRIÈRE

Le Naoura, its ryads and its spa, on film.

Hospitality · Spa · Brand films

See the project ↓

A collection of films for Groupe Barrière, centred on the Hôtel & Ryads Barrière Le Naoura in Marrakech: the group’s art of living, wellness and dining.

01 — The place

A garden palace at the gates of the medina.

Le Naoura sits close to the medina and Jemaa El Fna square, between Hivernage and the modern centre of Guéliz.

The property offers 78 rooms and suites from 46 to 250 m² with terraces over the heated pool, as well as villa-ryads of 3 to 6 bedrooms with a garden and private pool.

How do you convey the calm of a garden in the heart of Marrakech?
How do you tell the story of a place through its worlds: relaxation, wellness, dining, fitness?
How do you give the group films that last?

That’s where That Dog comes in.

02 — The assets

One place, several worlds.

The film had to show:

the 1,200 m² Spa Diane Barrièretwo traditional hammamsa fitness centrea year-round heated poolLe Wardiya, a Mediterranean restaurantLe Fouquet’s, a brasserie with Moroccan touches
Our approach

Not just show a hotel.

Make people feel an art of living.

03 — Our response

A film of the place, and films by world.

For Groupe Barrière, we made a presentation film of Le Naoura, then a series of short films, each devoted to one world: #Aventure, #Plaisir, #Détente, #Bien-être, #Forme and #Luxe. They are joined by films dedicated to Le Fouquet’s, the Nuphar Bar and the Diane Barrière hotel in Enghien-les-Bains.

The project at a glance

Our role: making the films.

04 — What we created

The films.

The film

Le Naoura – Groupe Barrière

One world per film

The six worlds

Relaxation, wellness, fitness, pleasure, adventure and luxury: a short film for each facet of the experience.

#Détente
#Bien-être
#Forme
#Plaisir
#Aventure
#Luxe
The other venues

Fouquet’s, Nuphar Bar and Diane Barrière

Fouquet’s
Nuphar Bar
Diane Barrière · Enghien-les-Bains
05 — The result

A collection of films to showcase the place.

The group has films to present Le Naoura and its worlds, usable across its different channels.

What’s next

Do you want to put your hotel, spa or restaurant on film?

Tell us your goal, your schedule and your constraints. We’ll help you define the right format and the right level of production.