by admin | Oct 5, 2026 | Strategy, budget & best practice
“We have nothing to show right now.” It is the sentence that delays the most photo and video productions. Many companies think they need a launch, a new product or an event to make images. Yet what you do every day is exactly what your customers, candidates and...
by admin | Oct 5, 2026 | Strategy, budget & best practice
A shoot produces hundreds, sometimes thousands of files. Two years later, nobody knows where the right image is, which version is the latest or whether you are still allowed to use it. So how long should you keep everything, and how should you organise it so it is...
by admin | Oct 4, 2026 | Strategy, budget & best practice
Your best brand film has just been watched by a prospect in Munich. He didn’t understand a word. He politely closed the tab, and you never knew. Communicating internationally doesn’t mean redoing all your communication. It means choosing the right...
by admin | Oct 4, 2026 | Strategy, budget & best practice
One Tuesday in November, you wake up: Black Friday is three days away and you have neither photo nor video ready. Nothing could be more common, and nothing more avoidable. Here are twelve moments, one per month, to prepare for before they’re upon you. The...
by admin | Oct 4, 2026 | Strategy, budget & best practice
You have three quotes on the table, a video to launch, and a doubt: which one to choose? Price matters, but it doesn’t tell the whole story. Here are ten questions to ask before signing, with what a good answer should contain, and what should alert you. 1. Have...
by admin | Oct 4, 2026 | Strategy, budget & best practice
“Video is for other people.” You may have thought it yourself, or heard it in a meeting, between a lukewarm coffee and a budget to close. Here are eight phrases that keep coming back, and what is really behind them. 1. “It’s too expensive” Reality: it depends on...
