by admin | Oct 4, 2026 | Photo & packshot
Look for a recent photo of your team. Found one? Is it good quality, do you like it, and is it less than two years old? If you hesitate, your image library needs a refresh. Here are the six types of photos every company needs. 1. Team portraits What they’re for:...
by admin | Oct 4, 2026 | Technique & shooting
The film is edited, the music is set, everyone is delighted… until someone notices, at the back of the shot, a competitor’s cup. Welcome to the world of small shooting mistakes that cost a lot.Good news: almost all of them are avoidable. Here are the ten most...
by admin | Oct 4, 2026 | Photo & packshot
Photographing a gold ring means photographing… the whole room around it. The photographer, the camera, the window, the ceiling: a shiny object is a mirror that reflects everything. And a transparent perfume bottle? It has practically no visible shape until you draw...
by admin | Oct 4, 2026 | Technique & shooting
Take the same person, the same camera, the same room. Change only the light: it goes from “ID photo at the police station” to “magazine portrait”. Light is the most underrated ingredient of a successful video or photo.Here, without equations, are the secrets we use to...
by admin | Oct 4, 2026 | Technique & shooting
You discover the first images from your shoot and… they’re grey. Dull. As if someone had draped a veil over the screen. Don’t panic: it’s on purpose. And it’s actually a good sign.Why the image comes out “faded” from the cameraProfessional...
