“I’m not comfortable in front of a camera.” It’s the sentence we hear most often before an interview. And it’s perfectly normal. The good news is that with a little preparation and a supportive team, anyone can give a very good interview.

Before the shoot

  • 1. Know the topics that will be covered, without memorizing a script;
  • 2. Prepare two or three concrete examples, which say more than generalities;
  • 3. Choose your outfit: solid colors, no small patterns or logos, something you feel good in;
  • 4. Get a good night’s sleep and keep water within reach.

During the shoot

  • 5. Look at the interviewer, not the camera (unless told otherwise);
  • 6. Repeat the question in your answer: “What I love about my job is…”;
  • 7. Use short sentences and pause between them;
  • 8. Don’t be afraid to start over: nothing is live;
  • 9. Talk as you would to a colleague, in your own words.

The final tip

10. Trust the team. The director’s role is to put you at ease, rephrase questions if needed, and select your best moments in the edit. A hesitation, a botched sentence, a laugh: all of that either disappears or turns into an authentic moment.

Nobody is asking you to be an actor. We’re just asking you to be yourself.

How we work

At that dog, we always take the time to talk before switching on the camera. A small crew, a relaxed atmosphere, questions asked naturally: the best interviews often happen when people forget about the camera.

A project with interviews?
We support you from preparing the questions through to the final edit.

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