Case study 03

AMPLIFON

A live show to bring 1,400 employees together.

Event · Digital convention · Live · Behind-the-scenes film

The challenge Our response The film The result

A fully digital annual convention, broadcast live from a TV studio, to bring closeness to teams spread across France.

01 — The challenge

Creating closeness at a distance.

For its annual convention, Amplifon, a hearing care company, wanted to bring together employees spread across the country, share the company’s strategic messages and send them its new-year wishes.

The event took place on 8 January 2024, in a 100% digital format: a live show designed like a TV programme.

How do you bring 1,400 people together without gathering them in one place?

How do you keep the energy of a convention behind a screen?

How do you let people experience a live show from the inside, behind the scenes?

This is where That Dog steps in.

02 — The goal

Motivate, inform, celebrate.

The live had to fulfil several missions at once:

unite employees across Franceconvey strategic messagesenergise teams despite the distancecelebrate the company’s successescreate emotional closenessmake large-scale broadcasting reliable

Our approach

Not just showing the live.

Showing what makes it possible.

03 — The setup

A real TV studio, a live broadcast.

The convention was shot in a professional TV studio in Paris. A team of about fifteen technicians (direction, sound, webcast) ran a live duplex with regional teams, a digital wall displaying messages and reactions in real time, and a secure broadcast platform. Denis Brogniart hosted alongside Amplifon’s CEO, with a strategic speech and internal trophies awarded with live reactions.

The live at a glance

1Live broadcast 1,400Connected employees 15Technicians involved 1TV studio 1Behind-the-scenes film

Our role: filming behind the scenes of this live.

04 — What we created

Behind the scenes of the live.

The film

Behind the live

A film that takes viewers behind the screen: the studio, the teams, the preparation and the energy of a live broadcast.

On set

The live in pictures

Presenter Denis Brogniart co-hosted the live alongside Amplifon’s CEO, on a TV set equipped with a giant screen. From the strategic speech to the internal trophies, every highlight was experienced live, with reactions coming in from all over France.

hosted by Denis Brogniartstrategic speech by the CEOinternal trophieslive reactionslive duplex with regional teams

The control room and the presenter on screen

The technical control room facing the set

05 — The result

1,400 employees brought together, live.

On 8 January 2024, the convention gathered Amplifon’s employees across France around a single live show, with real-time exchanges between the studio and the teams.

What’s next

Are you preparing a live show or a digital event?

Tell us your goal, your schedule and your constraints. We’ll help you define the right format and the right level of production.

Let’s talk about your project →See all case studies