by admin | Oct 4, 2026 | Strategy, budget & best practice
Subtitles generated in seconds, synthetic voice-over, a set created by AI: artificial intelligence is making its way into corporate video. Should you be wary of it or use it? Both, and above all know what to tell your audience. Here is what really changes in 2026....
by admin | Oct 4, 2026 | Social media & formats
Scroll through your LinkedIn feed on the subway, sound off: how many videos can you understand without reading a single line? The ones without subtitles, you scroll past. So do your customers. And since June 2025, a European text has put digital accessibility back on...
by admin | Oct 4, 2026 | Drone, real estate & industry
A drone above your company’s façade, a beautiful wide shot of the production site: the image is tempting. But between the sky and you, there is a set of European rules applied in France. Here is the essential, in readable form, before taking off. Pro or hobby:...
by admin | Oct 4, 2026 | Strategy, budget & best practice
“It’s just 15 seconds of that song, nobody will say anything.” That sentence has preceded many deleted videos, withdrawn campaigns and settlement invoices. Here are five misconceptions about music in corporate video, and what’s really true. Myth #1: “You...
by admin | Oct 4, 2026 | Strategy, budget & best practice
Your photographer captured a superb shot of the reception: your best saleswoman, glass in hand, half laughing, half winking. Perfect for the “Team” page of the website. Except the saleswoman never said yes. That’s how a beautiful picture becomes a lawyer’s...