by admin | Oct 3, 2026 | Sectors & brands
We often think of video as a tool reserved for large companies. It’s quite the opposite: for a local business, it is one of the most effective ways to get known locally and build a bond with customers. Here are six formats that work.1. The tour of your spaceA short...
by admin | Oct 3, 2026 | Strategy, budget & best practice
The most common mistake? Organizing a shoot to produce a single video. A production day mobilizes a crew, equipment, your team members and your premises: you might as well get the most out of it. With a little foresight, a single shoot can produce around thirty pieces...
by admin | Oct 3, 2026 | Social media & formats
Finding content ideas for social media is one of the most common challenges companies face. Yet a few simple, well-executed concepts are enough to feed your accounts all year. Here are ten video and photo formats that work particularly well in 2026, whatever the size...
by admin | Oct 3, 2026 | Social media & formats
Short, vertical formats have taken over most social networks. Instagram, TikTok, YouTube Shorts and even LinkedIn promote these smartphone-first videos. For a company, it’s a fantastic opportunity to reach new audiences, provided you follow a few rules.Think vertical...
