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Filming a car: reflections, tracking shots, roads and permits

Filming a car: reflections, tracking shots, roads and permits

by admin | Oct 4, 2026 | Technique & shooting

A black saloon, low sun, a country road: on paper, it’s the dream shot. In reality, it’s a 4.5-metre-long mirror that reflects your crew, your sky and your tracking vehicle. Filming a vehicle is a precision craft. Here are the questions we get asked most...
Luxury hotels and fine dining: images that drive bookings

Luxury hotels and fine dining: images that drive bookings

by admin | Oct 4, 2026 | Sectors & brands

Nobody books a room because the listing says “quiet and comfortable”. People book because they have pictured themselves, for a few seconds, on that terrace at sunset, drink in hand. In luxury hospitality and fine dining, images do the work of desire, long before the...
Going international: subtitles, voice-over or dubbing?

Going international: subtitles, voice-over or dubbing?

by admin | Oct 4, 2026 | Strategy, budget & best practice

Your best brand film has just been watched by a prospect in Munich. He didn’t understand a word. He politely closed the tab, and you never knew. Communicating internationally doesn’t mean redoing all your communication. It means choosing the right...
Internal videos: onboarding, training, safety, messages from leadership

Internal videos: onboarding, training, safety, messages from leadership

by admin | Oct 4, 2026 | Brand, teams & hiring

“You received the user guide by email.” Every new hire has heard that sentence. And all of them ended up asking a colleague, because nobody opens a 40-page PDF. Internal video solves exactly that problem: it explains once, properly, and then serves everyone. Here is...
Live-streaming your event: when, how, and with what backup plan

Live-streaming your event: when, how, and with what backup plan

by admin | Oct 4, 2026 | Events & trade shows

It’s 6:55 p.m. Three hundred people are expected in the room, forty others are stuck on a train, and your CEO is rehearsing their speech in front of a crackling microphone. On an evening like this, live streaming is not a gimmick: it’s what lets those who...
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