by admin | Oct 3, 2026 | Strategy, budget & best practice
Just a few years ago, video was reserved for big advertising campaigns. Today it’s everywhere: on website home pages, in LinkedIn and Instagram feeds, in job listings, on the screens of trade shows. For a company, not producing video increasingly means staying...
by admin | Oct 3, 2026 | Strategy, budget & best practice
When a company calls on a videographer or photographer, it’s often in a rush: a trade show approaching, a new website to illustrate, a product launch. This one-off approach works, but it has its limits. More and more companies are therefore choosing a year-round...
by admin | Oct 3, 2026 | Technique & shooting
On shoot day, everything moves fast: setting up equipment, lighting, sound, filming, interviews. For the day to go smoothly and the result to live up to expectations, preparation is essential. Here are the points to check with your production team.1. Clarify the...
by admin | Oct 3, 2026 | Social media & formats
Short, vertical formats have taken over most social networks. Instagram, TikTok, YouTube Shorts and even LinkedIn promote these smartphone-first videos. For a company, it’s a fantastic opportunity to reach new audiences, provided you follow a few rules.Think vertical...
by admin | Oct 3, 2026 | Drone, real estate & industry
Long reserved for cinema and television, aerial images are now within reach of companies of all sizes. Used well, they add a spectacular dimension to your content and show what can’t be seen from the ground.What a drone can showThe scale of a site: factory, warehouse,...
